Author Archives: @analyticsgirl
Below are the details of a previous Google Analytics Workshop presented by Nikki Rae, Simon Nixon and Jason Buck. We delivered this workshop as a mix of GA learnings and User Design Experience to show how visitors behave on their … Continue reading
Quite simply, what is the difference between Unique and New Visitors in Google Analytics? I trawled the Web for ages to find a good example of how to explain this. Ultimately, I decided it was best explained as a flowchart. … Continue reading
The two main url builder tools that I am aware of are: 1. Google Analytics URL Builder 2. Justin Cutroni Link Tagging Tool What’s great about these Google Analytics tools is that they are simple, yet effective. They make life … Continue reading
There is nothing more frustrating than trying to work out which page of a site is the one actually referring to yours. Google Analytics tells us the name of the domain, but not the exact referring URL. There is a … Continue reading
Want to make your own? http://www.andybarefoot.com/politics/cameron.php
Went to a Women In Media event hosted by Wired Sussex. The subject was ‘networking’ and this session was presented by Jenni Lloyd from Nixon McInnes – Social Media Experts in Brighton. I enjoyed the relaxed vibe of the event … Continue reading
Image via Wikipedia Aaaah, nothing better than Googling one’s own name – a shameful, hidden pleasure. But this time, I have done it to investigate my ‘attributes’ and ‘personality’ as profiled by Google’s Wonder Wheel – my Google CV. What … Continue reading
Introducing the P.A.N.I.C. Model of Search Behaviour, almost named, N.I.C.A.P. (to be pronounced, ‘knee cap’, but as is cyclical I think P.A.N.I.C. works far better! Here’s the theory. 1. Searcher has a ‘notion’ about something they want to search (internal … Continue reading
Every now and again I will be running tests on this blog (in fact, probably most of the time!). This week I am testing the Kampyle feedback form. I would really appreciate you all ‘pushing my button’ so I can … Continue reading
Here is a fabulous Google Analytics Cheat Sheet created by Ian Lurie of Conversation Marketing as a response to this post at SEOMoz. Apart from the fact that it is full of great hints, tips and pointers it also links … Continue reading